Wardan Mode de Vie is a premium fashion apparel brand committed to exemplary integrity and ethics in its business and service. The brand focuses on offering high-quality fabrics in unconventional silhouettes designed for complete consumer appreciation and satisfaction. Intending to deliver a luxury shopping experience at the Wardan Design Studio, we created a full-stack website design focussed on seamless interaction. The website was hosted on the Slowburn Studios server, with 24 hours software and Content Management System (CMS) assistance.
We worked with different product verticals to identify and tackle the brand’s key targets.
To take Wardan’s brand building process a step further, we established its website design and development as a critical marketing tool for business growth. Hosted on the Slowburn Studios server, the website is designed to provide a modern and creative edge complimenting the brand’s personality through striking imagery and textural play. The anchored website design focuses not only on the brand’s aesthetic appeal but also on the website’s responsiveness and easy usability on multiple platforms – phone, tablets, laptops, and desktops.WARDAN [English] or वरदान [Hindi] means blessing, and MODE DE VIE [French] denotes Lifestyle, is represented in the monogram \/\/\. The website content portrays the brand’s true essence, design thinking and design execution as a premium fashion company, prompting the customers to experience the brand through compelling CTAs (Call to Action) at every step.
Taking a systematic approach to generating leads for the brand, we also created a lead generation funnel that involves the pathway of a lead, an interested prospect, an opportunity, and finally, converting the lead into a paying customer. From the booking stage to lead generation, sales conversion, and sales analysis, we created a holistic lead funnel process that traces the target customers’ journey, effectively transforming the brand’s marketing efforts and business growth.
As a premium brand, Wardan Mode De Vie stands true to its good stead as the one-stop destination for fashion enthusiasts craving an immersive in-store brand experience. The creative vibe of the luxe fashion brand and the studio has been beautifully captured through the website’s innovative design and development. The marketing efforts and lead funnel generation have successfully driven the brand’s sales and business growth with absolute customer satisfaction.